The role of emotion in your brand story
Emotion is a powerful tool you can use to differentiate your brand from the competition and create a stronger connection with your target audience. In this blog, Sebastiaan de Ruiter talks about how to create an even deeper connection with your target audience, how to stand out from others and how to incorporate emotion into your brand story.
Sarah: 'Comrads' DAM system works very intuitively'
Read how Bron Jewelry manages their visual content with Comrads' DAM system.
How artificial intelligence is changing the marketing world
Find out how AI can take your marketing to new heights and what to look out for!
Marketing automation with PAM: The secret to efficient advancement in product-driven organizations
💼💡 Work more efficiently as a marketer with an advanced PAM module. Discover the valuable secret weapon for product marketers!
How do you develop a brand voice for your brand?
One way to differentiate your brand is to develop a brand voice. With this blog, we'll help you get started.
'Downloading images? You got a CD in the mail!'
Henk is senior project manager at Comrads and is the link between client and technology. In this blog: what makes Comrads so unique.
Storytelling and marketing automation. Here's what you need to know
Read how a DAM system helps you create a strong brand story in this blog.
How do you manage the copyrights and licenses of your digital assets?
In this blog, Sebastiaan discusses how a DAM system provides efficiency and peace of mind in managing licenses and permissions.
The importance of color in your brand identity
In this blog, Sebastiaan de Ruiter discusses the values of color and the importance of color in your brand identity.
The role of data in marketing automation
The four pillars of marketing automation: personalization, predictive analytics, real-time data and cross-channel integration.
Brand management. This is how to regain structure from chaos
A strong brand brings you distinctiveness. Yet many organizations struggle to properly organize all their brand elements.
AI and the creative process. Threat or support?
The recent developments surrounding artificial intelligence are causing quite a stir. In this blog, Sebastiaan shares his thoughts.