DAM Trends 2026: Why AI Only Works When Metadata Is in Order
DAM trends for 2026 show that AI only adds value when metadata, taxonomy, and governance are in place. Discover how Comrads approaches smart content management, provenance, and AI in DAM.
Why We Lose Sight of Return on Relationship
In B2B, we love to talk about price, features, and KPIs, but we often overlook the most important factor: the “Return on Relationship.” While studies show that strong supplier relationships demonstrably yield greater returns, innovation, and resilience, we increasingly treat software and partners as disposable commodities.
Digital Asset Lifecycle: From Creation to Archiving
Many organizations lose track of their digital assets. In this article, we explain the entire asset lifecycle—from creation to archiving—and where things often go wrong.
Advanced metadata: Personalization for loyal customers
Advanced DAM metadata for loyal customers involves intelligently tagging all your assets with customer, product, and contextual data, often supplemented with AI-powered tagging. This enables your marketing stack to automatically select the right visual, video, or message for a specific loyalty group and touchpoint, resulting in demonstrably higher engagement and repeat business.
DAM-ROI: From Marketing Workflow to a Faster (Sales) Funnel
Discover how Digital Asset Management can speed up your marketing processes and reduce costs. Learn how to calculate your own DAM ROI using realistic KPIs and examples.
DAM branding tips: multichannel consistency
DAM branding tips: 7 steps for multichannel brand consistency. Prevent version conflicts, boost recognition, and scale content with DAM. Free quick scan!
Optimize your DAM workflows for faster content delivery
You already have a DAM, but you're not using all of its capabilities. In this blog, we'll show you how smarter workflows, automation, and integrations can speed up your content delivery by up to 50%—without a new platform or a larger team.
Over 9 years of KWF & Comrads: Image bank
For nine years, KWF has been working with Comrads on an Image bank is more than just a system: it is a platform that keeps stories alive.
What is DAM? Stop the chaos, get control of your digital assets
In 2026, content volume will explode due to AI and personalization. Without DAM, you will lose control. Comrads helps with the right DAM implementation at your level. Discover Digital Asset Management (DAM): solve asset chaos with our free 2-minute Quickscan. Boost brand consistency!
Team outing Valencia: looking back and looking ahead to 2026
Team outing in Valencia with Comrads: sun, team building, and renewed energy. Discover how our team weekend, our DAM insights from the past year, and our plans for 2026—including a revamped business model, extra features, and templates—can help your brand and marketing organization move forward.
Impactful month at Comrads: growth, audits, and team strength
From blog updates and customer cases to a successful ISO audit: discover what was happening at Comrads in November 2025 in the field of DAM and brand management.
With DAM, you work faster, more consistently and scalably.
Rising costs, more content, less time? Find out why now is the perfect time to invest in DAM and how your team will benefit immediately.