Product Asset Management (PAM)
Control over product media and product information in one central location
Complementing our Digital Asset Management (DAM) module, our revolutionary PAM module provides a complete solution for managing your product assets. Whether you are a small company or a large organization, Product Asset Management helps product managers and marketers efficiently organize and manage all product assets such as imagery, product media and product information.
What is Product Asset Management?
Product Asset Management (PAM) is a specific type of Digital Asset Management (DAM) that focuses on managing product-related imagery and information. This includes, for example, product photos, videos, technical drawings, product descriptions, manuals and other product-related data.
PAM software helps organizations efficiently organize, manage and share these product-related assets. This can apply, for example, to managing large quantities of product photos for e-commerce in product-oriented industries such as Fashion Industry, Food & Beverage and Retail & Wholesale. But also for organizations in, for example, the Automotive industry for sharing technical data and product specifications with suppliers and partner or to efficiently collaborate between different departments within a company.
What are the benefits of PAM?
Integrate and organize
Our PAM module is seamlessly integrated with our DAM module and can be easily linked to your existing PIM system. This means you can manage all your digital assets and product information in one place. Whether it is product photos, technical specifications, marketing materials or other information, you can easily link, organize and easily find everything.
Efficient management of all your products
Comrads' PAM module allows you to easily organize and manage all products. For example, you can group products by category, season or type. This allows you to quickly find the right products and easily update the assortment. Multiple brands? No problem and determine who gets access to which products or brands.
Improved collaboration
Our PAM module makes collaboration between teams easier. Your team members can easily collaborate on managing product assets and keep each other informed of updates and changes. Instead of getting started only after the product photoshoot, have your studio or photographer upload the images directly into your PAM system with the appropriate product. This leads to a more efficient workflow and better results.
Faster time to market
Get your products to market even faster. You can easily bring together product images and specifications and instantly share them in the right quality and formats on different channels or make them available to your partners or retailers. This allows you to react faster to changes in the market and maintain your competitive advantage.
Improved customer experience
Our PAM module helps you improve the quality of your product assets, which can lead to a better customer experience. For example, you can use the latest product images and specifications to provide your customers with the best information and facilitate their purchase decision. Give your partners access to your PAM system so they too can interact with the most up-to-date product media. Or link PAM directly to your web shop or website to always display the most up-to-date content.
Product Asset Management from Comrads
Do you want to improve the various product processes within your organization, saving costs and time? Then Comrads' revolutionary Product Asset Management (PAM) module is a good investment. The software ensures higher efficiency within each process and in the process brings new opportunities for your organization.
Want to learn more about how Product Asset Management can benefit you? Then schedule a no-obligation demo with one of our specialists. Prefer personal contact? Call us on 020 820 83 82 and we will speak to you personally.
