The rise of voice search in marketing
Discover the evolution of voice search and how it impacts online marketing strategies. Learn how to take advantage of conversational search, long-tail keywords, and local optimization. Stay ahead in marketing with our insights. Learn more!
How do you manage the copyrights and licenses of your digital assets?
In this blog, Sebastiaan discusses how a DAM system provides efficiency and peace of mind in managing licenses and permissions.
The role of data in marketing automation
The four pillars of marketing automation: personalization, predictive analytics, real-time data and cross-channel integration.
AI and the creative process. Threat or support?
The recent developments surrounding artificial intelligence are causing quite a stir. In this blog, Sebastiaan shares his thoughts.
Don't be complicated, keep it simple
You must first create brand awareness to get the attention of your potential customers before you can sell anything. Logical right?
5 content marketing mistakes you want to avoid in 2023
How do you stand out in a world that largely revolves around the Internet? With good content. These five mistakes you should at least avoid.
Is it data or is it content? This is the difference and this is how it hangs together
Marketing data doesn't exist without content, and without content you probably won't be able to collect very valuable marketing data.
Four marketing automation skills no marketer should miss
In this blog, we zoom in on four skills that we think should be part of every marketer's palette.
This is how we keep our brand personal
Your employees determine the success, even of marketing software. After all, IT remains just IT. A personal approach makes all the difference. That's what Comrads stands for.
How does your brand feel?
If you do it right, your customers will fall a little bit in love with your brand. How does brand management contribute to that?