Valuable content combined with a good DAM system takes your company or brand to the next level. This is how Comrads and Lukkien achieve synergy.

That not everyone is clear on what digital asset management is was evident when I was asked about my work while on vacation. Recognizable?

Slowly, the world is beginning to look a bit like we knew it before the coronavirus. At the same time, much has changed.

Tentatively, things are starting to happen again in business. If we accept the challenge now, we can make it another great 2nd half of 2020.

Your brand is like a child, your brand content like his or her building blocks. No matter how well you handle it, before you know it, things go wrong. There's a solution to that.

The other day I spoke to a marketing manager who was looking for a way to share branded content. She wondered if Dropbox wouldn't suffice. And why not?

Take some time to scrutinize your content. Because building your brand is more important now than ever.

Managing your brand content remotely can be a challenge. Would you rather wait and see what the future holds? Or do you make sure you are fit for a brighter future?

Those who can, are working from home right now. Fortunately, there are plenty of tools to keep in touch with your colleagues and clients. But what do you do with your branded content?

Grolsch's old DAM system was in dire need of replacement. Manon Veldman, Marketing Resources Grolsch, set out to find a future-proof system.

User-generated content is increasingly popular. A picture of a happy user of your product is of priceless value. With that said, think about portrait rights.

Jeanne Haket, owner of Frontline Communications, has assisted many companies with branding and corporate identity as a communications expert and design manager. Jeanne talks about the points of interest when choosing a brand portal.