Invest in your relationships and build the future
Sometimes scheduling an appointment with a client is not easy. No time, no priority, no need. Yet such a conversation about the future can benefit both parties. Alone you go faster, but together you get further, observes Sebastiaan de Ruiter in this blog.
Guarding your brand with AI, future or closer than you think?
We love working on new solutions, working with new techniques and future thinking. Nick on the potential role of AI in brand monitoring.
Digital Asset Management, what is it anyway?
That not everyone is clear on what digital asset management is was evident when I was asked about my work while on vacation. Recognizable?
Making the world a little more empathetic? We are for
Slowly, the world is beginning to look a bit like we knew it before the coronavirus. At the same time, much has changed.
Do you throw in the towel or go for the second round
Tentatively, things are starting to happen again in business. If we accept the challenge now, we can make it another great 2nd half of 2020.
Communicating consistently across all channels? Here's how to do it!
Your brand is like a child, your brand content like his or her building blocks. No matter how well you handle it, before you know it, things go wrong. There's a solution to that.
Looking for a storage unit or storage system?
The other day I spoke to a marketing manager who was looking for a way to share branded content. She wondered if Dropbox wouldn't suffice. And why not?
Does your content still fit the world of tomorrow?
Take some time to scrutinize your content. Because building your brand is more important now than ever.
Are you simmering on or preparing for a bright future?
Managing your brand content remotely can be a challenge. Would you rather wait and see what the future holds? Or do you make sure you are fit for a brighter future?
This is also how you monitor your brand remotely
Those who can, are working from home right now. Fortunately, there are plenty of tools to keep in touch with your colleagues and clients. But what do you do with your branded content?
The thorough preparation helped us well
Grolsch's old DAM system was in dire need of replacement. Manon Veldman, Marketing Resources Grolsch, set out to find a future-proof system.
User-generated content? Remember your quitclaims
User-generated content is increasingly popular. A picture of a happy user of your product is of priceless value. With that said, think about portrait rights.