DAM Trends 2026: Why AI Only Works When Metadata Is in Order
DAM trends for 2026 show that AI only adds value when metadata, taxonomy, and governance are in place. Discover how Comrads approaches smart content management, provenance, and AI in DAM.
Advanced metadata: Personalization for loyal customers
Advanced DAM metadata for loyal customers involves intelligently tagging all your assets with customer, product, and contextual data, often supplemented with AI-powered tagging. This enables your marketing stack to automatically select the right visual, video, or message for a specific loyalty group and touchpoint, resulting in demonstrably higher engagement and repeat business.