Many organizations face the same DAM frustrations: assets are still hard to find, versions get mixed up, and metadata is incomplete. In this blog, you’ll learn about the five most common problems and how to solve them with better structure, governance, and workflows.

A Look Back at the First Half of 2026 at Comrads: New Clients, AI Innovation, the Launch of Brand Templates, and a Personal Perspective on What’s Next.

Advanced DAM metadata for loyal customers involves intelligently tagging all your assets with customer, product, and contextual data, often supplemented with AI-powered tagging. This enables your marketing stack to automatically select the right visual, video, or message for a specific loyalty group and touchpoint, resulting in demonstrably higher engagement and repeat business.