In B2B, we love to talk about price, features, and KPIs, but we often overlook the most important factor: the “Return on Relationship.” While studies show that strong supplier relationships demonstrably yield greater returns, innovation, and resilience, we increasingly treat software and partners as disposable commodities.

From blog updates and customer cases to a successful ISO audit: discover what was happening at Comrads in November 2025 in the field of DAM and brand management.